Cynthia Akubue
Partner · LagosAppointment setting and pipeline management in GoHighLevel. Books software demos for qualified B2B prospects.
Profile →- Home
- About
About Trifecta
Three partners. One job: meetings worth taking.
We are Cynthia, Safiya and Sylvia. We spent years booking meetings for US companies from Nigeria, and we started Trifecta to do it properly for B2B teams in Florida, Texas and California.
Our story
Why we started Trifecta
Between us, we have worked the phones for a California AI company, run GoHighLevel pipelines for an agency, turned marketing leads into sales-ready ones for a business-services firm, and called US business owners all day for a services company.
We kept seeing the same thing. Good companies with good offers, and an empty calendar because the owner or the best closer was stuck prospecting. Agencies that booked anyone with a pulse. Meetings that showed up with no notes.
Trifecta is our answer: three partners, each running accounts personally, booking only meetings that pass budget, authority, need and timeline, and reporting every call. The name is literal. A trifecta is three things that win together.
The trifecta
Meet the partners
Nigeria-based, on purpose
Why a team in Nigeria works for US buyers
We say where we are because it helps you, not because we have to.
US hours, by design
Our day starts in the Nigerian afternoon and runs through the US working day. Your buyers get calls when they are at their desks.
Experienced, not entry level
Each partner has years of outbound work for US companies behind them: high-volume calling, gatekeepers, CRMs and booking targets.
A lower cost than a US hire
You get senior attention for less than the fully loaded cost of one in-house SDR, without recruiting or ramp time.
English-first business culture
English is Nigeria’s official language and the language of business, school and government there.
Time zones
We work while your buyers are at their desks
Drag through our day to see whose office is open.
Time in Lagos
--:--
Florida
Texas
California
00:0006:0012:0018:0024:00
How we work
Four rules we don’t bend
Qualified or not booked
If a lead fails BANT, it goes to nurture, not your calendar.
Your data is yours
Lists, notes and recordings live in your CRM and stay with you.
Compliance first
DNC scrubbing, calling hours and opt-outs on every campaign.
No invented proof
We show real past work and will add client results only with permission.
Questions
Questions about us
Where is your team based?
Our three partners live in Lagos, Abuja and Enugu, Nigeria, and work remotely on US business hours. We say so up front because it is a strength: experienced people, US hours and a lower cost than a US-based hire.
Will my prospects understand your callers?
English is Nigeria’s official language and the language of business there, and each partner has spent years on calls with US business owners. Judge for yourself: the strategy call is with a partner, and you can listen to live calls in the first weeks.
Who actually works on my account?
One partner owns your campaign from discovery to reporting and is your point of contact. You are never handed to an anonymous call center.
Who owns the lists and data?
You do. Lists built for your campaign, call notes and CRM records belong to you, and we work inside your CRM wherever possible. If we part ways, you keep everything.
Book a strategy call
Talk to a partner, not a salesperson.
Your strategy call is with one of the three of us. Bring your offer and your target market.
- 01We look at your offer, deal size and ideal buyer.
- 02We tell you which channel and package fits, and what volume to expect.
- 03You get a written quote. No pressure.